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Latest News

  • Michelle Bridges 12 Week Body Transformation Finale
  • Mercedes Benz Fashion Festival Talulah Show
  • TIA International Winner 2011
  • Rosemount Fashion Week
  • Shape Ambassadors Announced
  • Triumph joins forces with Talulah
  • Michelle Bridges Brand Ambassador
Michelle Bridges 12 Week Body Transformation Finale
Hundreds of women congregated at Ballymore in Brisbane for the finale of the Michelle Bridges 12 Week Body Transformation. The day started with a group fitness session, held by Michelle, with everyone then breaking up into groups for the remainder of the intense workout.

 

Triumph International were present at the event, handing out triaction® goody bags to the hundreds of women who had not only transformed their bodies, but also their attitudes towards committing to a healthy lifestyle.

 

The Hilton Hotel was the location of the cocktail after party. Everyone ditched their runners for heels and a well deserved champagne. Michelle hosted the event and made time to meet the ladies and hear some of their inspirational stories.

 

Round three of the 12 Week Body Transformation kicks off in September. Good luck to everyone participating!  

Mercedes Benz Fashion Festival Talulah Show
The Mercedes Benz Fashion Festival Brisbane kicked off on Saturday 20 August with the Australian fashion label, Talulah, showcasing their summer and cruise 2011/12 collections.

 

The much anticipated cruise 2011/12 la révélation collection was seen for the first time by the audience of 1000 fashion consumers and media. Rigor with sensuality was the focus introduced with elements of plaiting, pleating, frilling and suede binding combined to create a powerful statement. Detailing and strong colour combinations gave the collection an energetic charge.

 

Triumph International assisted with the styling of the show, contributing inner wear to compliment the showcased fashion.

TIA International Winner 2011
The finale of this year's Triumph inspiration award took place on 12 April 2011, during the Berlin fashion week. In a festive fashion show with 500 invited international guests from the business, fashion and society industries at the E-Werk in Berlin, 37 students from just as many countries presented their lingerie creations with which had already won the state-wide contests. All designs have been inspired by the design theme "125 years of celebrating women", chosen for the occasion of the 125th anniversary Triumph is celebrating this year.

 

The Award was hosted by the famous British TV and radio presenter George Lamb and judged by a top-class panel: model Lily Cole, the star photographer Ellen von Unwerth, the model and photographer as well as face and ambassador of Triumph Essence Helena Christensen, the international singer Coco Lee, the owner and CEO of the Premium Exhibition GmbH Anita Tillmann and Jos Berry who is Brand Executive Director for Triumph.

 

At 10pm and after the preview of Triumph's Spring / Summer 2012 Shape Sensation collection the big moment had finally arrived: The jury returned from their secreet ballot and George Lamb announced the winner of the TIA 2011.

 

The winners of the TIA 2011 are:
1st place: Boglárka Bódis from Hungary with the design Les Fleurs du Mal
2nd place: Nurten Yüksel from Turkey with the creation Hezârfen
3rd place: Diana Bobina from Romania with the creation AVA 1236

 

Boglárka Bódis was visibly touched and moved when her winning design was presented on the runway for the grand finale. “I still can’t believe that I won! The past days were so exciting – and I am very proud that “Les Fleurs du Mal” impressed the judges the most!”, said the 35-year-old winner.

 

The international young talent contest took place for the fourth time after already having been held in Beijing, Milan and London. The Triumph Inspiration Award is endowed with a € 15,000 cash prize as well as the commercial realization of the winning design.

 

More than 2,100 young designers from all over the world participated in this year’s Triumph Inspiration Award to follow in the footsteps of Nikolay Bozhilov from Bulgaria who won the award last year. The commercialized version of his design “Morphology” will be available at selected Triumph boutiques and department stores from July 2011.

Rosemount Fashion Week

Talulah is one of Australia's hottest fashion labels right now and Triumph were very proud to sponsor their first stand alone show at Rosemount Australia Fashion Week on May 4. The show received rave reviews from Australian and overseas fashion media and buyers. Among the highlights for Talulah was take up of the brand from Shopbop - a US online store. Briefs from Triumph's Shape Sensation range were featured in the show.

Shape Ambassadors Announced

Six women have been crowned official Triumph Shape Ambassadors.

 

On April 29, Triumph and marie claire hosted a special event in Martin Place which saw 18 women from around Australia and NZ appear onstage as part of Triumph's Shape Ambassador Competition. Six women were crowned Shape Ambassadors and will represent their shape in an upcoming advertising campaign in marie claire.

 

Fifi Box hosted the live event, with Kate Harrowsmith, marie claire's Fashion Editor, Karen Ashley, Triumph’s Head of Sales & Marketing, and Leona Edmiston offering industry tips and tricks on dressing for your shape.

 

We are proud to announce the winners:

 

Nicole Erickson – QLD – Botticelli

Ashleigh Rossetto – NSW – DaVinci

Julie Nolan – NZ – Matisse

Alicia Cleland – NSW – Raphael

Anna Nicholas – NSW – Rembrandt

Kate Tarrant – NSW – Rubens

 

View the Triumph Shape Ambassadors video highlighting full competition details and final event coverage!

 

For more information, visit www.theartofshaping.com.au

Triumph joins forces with Talulah

Triumph are delighted to announce that they will support fashion label Talulah in 2011.  Talulah is a unique Australian fashion brand created by award winning designer, Kelli Wharton.

Talulah’s style is Feminine, Bold and Flirtatious with a touch of sparkle.

Triumph International will be supporting Talulah’s showcases at this year’s Rosemount Australian Fashion Week and at other major events on the fashion calendar. Talulah’s designer and founder, Kelli Wharton will be working with Triumph on the launch of their latest product range and has been invited to join the judging panel of the Triumph Inspiration Awards.

Kelli is thrilled to be working with such an iconic company. “I started out designing lingerie for boutique clients so I have developed a real appreciation for the importance of complimentary lingerie” Kelli says. “I am looking forward to working with the team at Triumph International and being involved with the Triumph Inspiration Awards, supporting emerging talent in lingerie design.”

Michelle Bridges Brand Ambassador
Michelle Bridges, author and TV personality, best known as the trainer from the hit show The Biggest Loser will promote the triaction® brand from July 2010.
Michelle Bridges is one of the country's most experienced and highly qualified personal trainers and is devoted to motivating women to be the healthiest and fittest they can be through a combination of exercise and healthy eating.

 

Michelle has joined forces with triaction®, one of Australia’s most popular sports bra brands, with bras in the range offering varying levels of support from medium to extreme. ‘triaction® sports bras offer support at various levels, are very comfortable and look great. I am thrilled to be supporting the brand’, Michelle states.

 

Both Michelle Bridges and the triaction brand have a shared view of supporting women of all shapes, sizes and skill levels making Michelle the perfect match for the triaction® brand.

 

Michelle Bridges feels there is a great need for women to be properly supported during exercise through wearing a properly fitting sports bra. ‘If you are wearing the right sports bra for your size, shape and the exercise you are doing, you will be far more comfortable.  And with comfort and support taken care of, you will be able to get on with the job of enjoying your exercise’, she says.

 

Check out our Michelle Bridges training session with Facebook winners from earlier this year. A fun and exhausting event! Click here to view the video.